Led by Professor James Costantini Senior Affiliate Professor of Strategy at INSEAD Director of the Business Foundations Certificate (BFC) Program
Thursday, January 22, 2026
6:30 PM – 7:30 PM (Paris time, CET)
Format: Online
Overview
This masterclass provides an introduction to the fundamentals of business and strategy through the lens of value creation. It offers a preview of how the Business Foundations Certificate (BFC) program helps participants develop strategic thinking, understand organizational dynamics, and apply key management concepts to real-world scenarios.
Through concrete examples, interactive discussions, and an overview of the BFC’s pedagogical approach, this session will give you a firsthand look at the academic experience and how the program supports participants in their professional journeys.
Interactive Session
A live Q&A session will allow participants to engage directly with Professor Costantini. You will also hear from BFC alumni, who will share how they applied the concepts learned during and after the program.
Who is this masterclass for?
Master’s students and PhD candidates from all disciplines who wish to: